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Blue Ocean Strategy: The Guide (2019)

Blue Ocean Strategy: The Guide (2019)

Blue Ocean Strategy: The Guide Why should you continue to fight in tough and competitive waters when you could find new waters that are free of competition? Today, fights for market shares and price wars are increasingly challenging for suppliers of products and...
Brand Design: The Ultimate Guide (2019)

Brand Design: The Ultimate Guide (2019)

Brand Design: The Ultimate Guide (2019) Brand Design pursues the goal of crafting a brand-typical visual experience, making your business recognizable to the people that matter to you. To do so, your brand design must be on-strategy, unique, and future-proof. That’s...
Brands: The Definitive Guide (2019)

Brands: The Definitive Guide (2019)

Brands: The Definitive Guide (2019) When Branding is done right, brands make a complex world simple. However, nowadays, brands are often being used out of context, and so-called professionals have overcomplicated the meaning of brands. This Guide avoids all the brand...